E-commerce: An Introduction

E-commerce (electronic commerce) pertains to the buying and selling of goods or services using the internet. It also encompasses the transfer of money and data to complete these sales.

Types of E-commerce Models: There are four types of e-commerce models. They are B2C, B2B, C2C, and C2B

1. B2C (Business-to-Consumer): Businesses sell directly to consumers, e.g., Amazon or Nike’s online store.
2. B2B (Business-to-Business): Businesses sell to other businesses, e.g., Alibaba or wholesale supply platforms.
3. C2C (Consumer-to-Consumer): Consumers sell to other consumers, e.g., eBay or Etsy.
4. C2B (Consumer-to-Business): Consumers offer products or services to companies, e.g., freelancing platforms like Upwork.