About Lesson
Advantages of Digital Marketing and E-commerce:
- Global Reach: Businesses can reach audiences worldwide, breaking geographical barriers.
- Cost-Efficiency: Digital campaigns can be more cost-effective than traditional marketing methods.
- Data & Analytics: Digital platforms provide insightful data on campaign performance, allowing for optimization.
- Personalization: Marketing efforts can be tailored to individual preferences and behaviors.
- Convenience: E-commerce allows consumers to shop anytime, anywhere, making purchases more accessible.
- Niche Marketing: Digital marketing allows businesses to target specific niche audiences effectively.
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